Rise Above
Identity, Billboard, Poster

Karen Simon, President of Simon Does, created this graphic to help ease the pervasive feelings of hopelessness and fear in NYC in the days following 9/11/01. She enlisted the help of outdoor media companies who donated space for two billboards at the Lincoln Tunnel and at the Midtown Tunnel. Hundreds of thousands of people saw the image over an eight-month span. This image has been accepted into the permanent collections of the Smithsonian National Museum of American History and The Library of Congress.

The billboard was posted one-half mile outside the queens entrance to the midtown tunnel in September of 2011, in honor of the lives lost and for the lives lived in remembrance. The RISE ABOVE billboard was posted through the generous donation of Clear Channel Outdoor.

Download the image in PDF format.